Sky AdSmart Breakfast
July 2 @ 8:30 am - 10:30 pm
Sky AdSmart, in conjunction with Moray Chamber of Commerce are hosting an event which highlights the benefits and attributes of their affordable new platform for TV advertising: on 2nd July 8.30am to 10.30 at Elgin Golf Club. The morning is free for Chamber members and breakfast, teas and coffee will be provided.
AdSmart is a revolutionary approach to TV advertising which levels the playing field, so businesses of all shapes and sizes can benefit from the advertising impact of TV. With AdSmart different ads can be shown to different households watching the same programme. This means brands and businesses can now advertise on national channels, but to relevant audiences.
The power of TV can now be used to greater effect by existing advertisers, whilst becoming accessible for the first time to niche brands, small & medium-sized businesses (SMEs) and location-specific advertisers.
We will also hear from Tom Duncan of Northport about the power of video advertising. Tom is based in Elgin and has been making films for over 8 years. He has worked with Johnstons of Elgin, Gordon and MacPhail, BBC Scotland, Jack Wills and many more local and national brands. He will use his expertise to demonstrate exactly how you can implement video into your advertising strategy.
Whether you have used video advertising before or not and whatever your size, this event will demonstrate how local businesses can incorporate AdSmart into their advertising strategy and reach your target audience in the most effective way.
Booking is essential so head to Eventbrite to secure your place: https://www.eventbrite.co.uk/e/sky-adsmart-breakfast-tickets-63422201512